The emerging Nearbound GTM motion

The emerging Nearbound GTM motion

Hello there! In designing your revenue strategy, choosing a Go-to-market motion is one of the most fundamental things you will do. And so, I am happy to share with you the conversation I had with Koen Stam from Personio. We cover go-to-market motions, and go deeper in...
Crafting a comp plan that is perfect for you

Crafting a comp plan that is perfect for you

Intro: This week I got an interesting comment on a related compensation post on LinkedIn, in which I stated: 2 tips that stood out in building a compensation plan for your sales reps: When you build a comp plan, you really need to think, what are my goals as a company...
Creating your b2b tech sales outbound strategy

Creating your b2b tech sales outbound strategy

How to create the right outbound motion for you in 2024, and why is it so important? Why is it important? Before we start: There is a lot of irrelevant information out there around outbounding that good trusting people are following and have zero results with. As...